Interactive Academy | Accessibility - Make current alt text meaningful

21 Feb 2019

As you may be aware just-in-time training is offered from within the Sitemorse service. It provides interactive support for your content production staff with context based information 'movies' answering the questions specifically related to the action 'Make Current Alt Text Meaningful'. For more information on our Academy, please visit

Based on what corrections are required, one-to-one training is delivered directly to staff. Instant training, in manageable 2 or 3 minutes sessions. Training is recorded, as is the progress - allowing you to continue your improvement and demonstrate ongoing adjustment.

In this session, Helen Grimbly takes you through the action 'Make Current Alt Text Meaningful'. Alt text also known as alternative text is used on a webpage to describe the appearance and function of an image. 

Covered in this session:

  • Understanding Accessibility and alternative 'alt' text.
    • Why this is important?
  • The reporting of corrective actions related to ‘Make Current Alt Text Meaningful’.
  • How to view and managing corrective action.

Alt text is important for accessibility compliance. By using meaningful alt text you can ensure users accessing your site via a screen reader can access a correct description of the image.

Helen will be looking at this action from the content editor priorities page which includes the top 10 pages to action. This page is designed for content owners, you can scroll through the pages and see the actions listed below each page.

Take a look at the W3C information on this action 'F30: Failure of Success Criterion 1.1.1 and 1.2.1 due to using text alternatives that are not alternatives (e.g., filenames or placeholder text)'. Further details can be found at: