London, 16^th March 2018 – Cater Allen Private Bank has been named as a leader in digital delivery after topping the chart for UK Consumer Finance in the latest Sitemorse quarterly INDEX.

The Sitemorse INDEX reviews sites, scoring and ranking them based on optimisation, experience and compliance and factors such as loading speed and accessibility.

Cater Allen won the top spot with an overall score of 8.2 out of 10, representing a very high standard of optimization, user experience and content delivery. The private bank took first place for functionality, performance and email and was close to the top of the chart for HTML. Capital One was the most improved in the field, increasing its score by 3.28 points to 6.9 and climbing 116 places in the list – and coming in 5th place overall in the chart.

Also in the top ten were:

2. Leeds Building Society – scoring 7.7 out of 10

3. GCA Altium – scoring 7.4 out of 10

4. Chelsea Building Society – scoring 7.1 out of 10

5. Capital One – scoring 6.9 out of 10

6. John Charcol – scoring 6.7 out of 10

7. Scottish Widows Bank plc – scoring 6.7 out of 10

8. Yorkshire Building Society – scoring 6.7 out of 10

9. Brown Shipley – scoring 6.5 out of 10

10. Scottish Widows Investment – scoring 6.4 out of 10

Issues discovered on low performing sites included broken links, missing images, faulty email addresses and webpages that came without titles and descriptions. Many organisations are unaware of the issues that are discovered and many more struggle with the substantial challenge of manually monitoring and implementing repairs. Organisations that score highly, however, generally have strong leadership and a firm understanding of corporate responsibility.

Lawrence Shaw, CEO of Sitemorse (www.Sitemorse.com), said, “There can be few fields where confidence and quality of delivery are more important than in Consumer Finance – and it’s a field where building in the highest standards of compliance and accessibility is absolutely essential. Based on this, it’s great to see many providers achieving strong results – with Cater Allen holding first place and Capital One moving from the lower half of the table to being close to the very top.

“At Sitemorse (www.Sitemorse.com), we make it our job to provide easy-to-understand recommendations that are immediately actionable. Instead of delivering endless reporting, we provide our clients with insights that allow them to make big changes, fast.”

The results of the INDEX were based on a total of over 115,000,000 tests on public pages (web and PDF) carried out in January 2018. Every page on every site surveyed was subjected to over 1,600 unique tests, checks and measures each.

Other sectors surveyed include higher education, police forces, US airlines and local government.

The Sitemorse INDEX report is carried out by Sitemorse (www.Sitemorse.com), which helps clients to continuously and automatically monitor for issues relating to optimisation, experience and compliance (including SEO and accessibility) on public and private pages. The findings of the latest report, for Q1 2018, will be released over the course of February and March 2018. The full results for UK Consumer Finance can be found here: http://www.sitemorse.com/rt/1399/263a6887

 

About the Sitemorse INDEX 

Since 2002, the Sitemorse INDEX has provided an independent industry standard for benchmarking digital governance. Sites are reviewed and scored based on some 1,600 tests, checks and measures per page, identifying actions that improve optimisation, experience and compliance. Since its inception, it has been the fundamental measure of digital capability for organisations that strive for online excellence.

Scoring highly typically reflects those that have strong digital leadership and understand the importance of providing the best visitor experience possible – and it reflects positively on the entire organisation’s operations and branding.

The latest results follow over 115m tests on public pages carried out in January 2018. These results provide extensive insights into the experience that these sites deliver and offer vital information on how they can better meet audience expectations – points that are crucial, but impractical to capture manually. Indeed, organisations are all too often unaware of what might be simple actions that they could take that would offer immediate improvements to their delivery.

 

About Sitemorse

Sitemorse (www.Sitemorse.com) helps organizations to efficiently drive improved user experience, ensuring that content is always optimised and that compliance requirements are always met. With clients in every corner of the world, Sitemorse (www.Sitemorse.com) sets out to remove endless reporting from Digital Governance and to instead provide actionable insights so that major changes can be made quickly.

The company has now been moving the field of Digital Governance forwards for over 15 years, while remaining privately owned, and continues to provide clients with new tools and capabilities every year. Most recently, this has included a focus on extending capabilities directly within the CMS, as well as addressing the governance / QA service issue of ‘endless reporting’.

Sitemorse (www.Sitemorse.com) helps digital managers to build strong processes and accountability, to minimise risks and to achieve the highest standards of content quality. And with Sitemorse (www.Sitemorse.com), there is no need for the substantial infrastructure, support and accordant costs that are required for manual quality and compliance checks.

Contact

Sitemorse, 48 Charlotte Street, London W1T 2NS

Telephone: +44 (0)77 2940 5889

PR enquiries:

Michael Simon: msimon@sitemorse.com