This week, Support Lead, Helen Grimbly will be outlining the Brand Module.
For each standard assessment of a site, a set of Brand tests are included. The Brand module assesses your site with respect to a set of style guidelines. These guidelines can be selected by the client, often from their internal style manual. If the client has not taken up the module however then a sample set of brand tests are used, intended to demonstrate the sort of tests that can be implemented.
It is important to note that the Brand score of a Sitemorse Report never affects the Overall score, as, unlike the other scores, the tests are specific to a particular site or client, and are not comparable with tests used on other sites.
If you want to customise the Brand module for your own organisation's set of style guidelines for your sites, please contact Sitemorse at email@example.com, or via 'Need Help?' when logged in, to discuss further setting up your own guidelines and the steps involved.