SOCIALQA: Ensuring consistent standards and keeping an archive of posts

15 Oct 2020 | Accessibility | Sitemorse Experience

Adam Turner
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Keep track of your social media content across your Twitter feed and Facebook posts, as well as an archive of your social media posts.

Why is this important?

Social media channels have the same risk, brand and quality considerations that apply to websites, but they can be harder to manage with often decentralised ownership and a need to respond quickly.

Organisations need to apply consistency to standards and publishing across your social media posts. It is also important to have an independent record of what was sent when.

With so many people, separate departments and third parties having access to social media, how on earth do you keep an eye on brand standards and content without incurring losses in time and money?  When was it put online?  How do you search your own records of who said what and when?  This is where automation is the key to organisation and compliance with standards.

How it works

SOCIALQA continually assesses the content of your Twitter feed and Facebook posts. We assess the quality of your tweets and posts, checking for broken links, potential spelling mistakes as well as ensuring adherence to your brand rules.

Example SocialQA report for Facebook

All tweets and posts are recorded and stored in a searchable archive enabling you to respond quickly to enquiries or complaints.

Example of a SocialQA Search